Technology must serve creativity, not the other way around.
30 years of practice | 90+ recommendations
Founder of artlequin
Strategist, creative & artistic director
International speaker, a leading Canadian voice in creative AI
1st prize Imagina 2004 (TV branding)
Set designer and senior concept artist, film The Little Prince (César 2016 for Best Animated Film, BAFTA Children’s Award 2017)
Creative direction of The Roaming, a work by Mathieu Pradat selected for the Cannes Film Festival Immersive Competition 2024
2022: on the shortlist of one hundred art directors recognized worldwide for their creative research in generative AI (LinkedIn expert groups)
Frequently Asked Questions
Who works directly on my project at artlequin?
Frédéric Vicaire, senior creative director and founder of artlequin, works directly on every mandate. No juniors, no intermediaries. You work with the creative director from the first day to the last.
What is Frédéric Vicaire's experience?
Thirty years of practice in creative direction, branding and immersive experiences. 1st prize Imagina 2004 (TV branding), set designer and senior concept artist for the film The Little Prince (César 2016 for Best Animated Film, BAFTA Children’s Award 2017), creative direction of The Roaming (Cannes Film Festival Immersive Competition 2024). His agency was consulted by Quebec’s Ministry of Economy, Innovation and Energy (MEIE) in September 2025 on creative AI issues.
Is artlequin a large agency or an agile structure?
A deliberately agile structure: a senior creative director, an editorial producer, and a network of specialized collaborators according to project needs. This structure allows a responsiveness and quality of work that a large agency cannot offer at the same rate.
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